Social Media Specialist

About Georgia Tech

Georgia Tech prides itself on its technological resources, collaborations, high quality student body, and its commitment to building an outstanding and diverse community of learning, discovery, and creation. We strongly encourage applicants whose values align with our institutional values, as outlined in our strategic plan. These values include academic excellence, diversity of thought and experience, inquiry and innovation, collaboration and community, and ethical behavior and stewardship. Georgia Tech has policies to promote a healthy work-life balance and is aware that attracting faculty may require meeting the needs of two careers. Georgia Tech is a top-ranked public research university situated in the heart of Atlanta, a diverse and vibrant city with numerous economic and cultural strengths. The Institute serves more than 45,000 students through top-ranked undergraduate, graduate, and executive programs in engineering, computing, science, business, design, and liberal arts. Georgia Tech's faculty attracted more than $1.4 billion in research awards this past year in fields ranging from biomedical technology to artificial intelligence, energy, sustainability, semiconductors, neuroscience, and national security. Georgia Tech ranks among the nation's top 20 universities for research and development spending and No. 1 among institutions without a medical school.

Georgia Tech's Mission and Values

Georgia Tech's mission is to develop leaders who advance technology and improve the human condition. The Institute has nine key values that are foundational to everything we do:

1. Students are our top priority.

2. We strive for excellence.

3. We thrive on diversity.

4. We celebrate collaboration.

5. We champion innovation.

6. We safeguard freedom of inquiry and expression.

7. We nurture the wellbeing of our community.

8. We act ethically.

9. We are responsible stewards.

Over the next decade, Georgia Tech will become an example of inclusive innovation, a leading technological research university of unmatched scale, relentlessly committed to serving the public good; breaking new ground in addressing the biggest local, national, and global challenges and opportunities of our time; making technology broadly accessible; and developing exceptional, principled leaders from all backgrounds ready to produce novel ideas and create solutions with real human impact

Atlanta, GA

Established in 1990, the Ivan Allen College of Liberal Arts is a pioneer of liberal arts education and research at the nexus of the technical and human sciences. The academic programs are internationally acclaimed as models for liberal arts education in a technological age. Founded with the principles of its namesake, former Atlanta Mayor Ivan Allen Jr., the College of Liberal Arts believes in the power of transformative urban leadership that is rooted in courage, compassion, and human and social justice. The Ivan Allen College of Liberal Arts exemplifies Mayor Allen's legacy through its cross-disciplinary teaching, research, and service. In a research-intensive environment, Ivan Allen College of Liberal Arts faculty and students examine a wide range of social and humanistic issues, defining their impact on society, culture, and policy, and exploring solutions in the public interest.

The Ivan Allen College of Liberal Arts is composed of Georgia Tech's ROTC units and six schools: Economics; History and Sociology; Literature, Media, and Communication; Modern Languages; Public Policy; and the Sam Nunn School of International Affairs.

Build brand identification and the reputation of Georgia Tech by planning, implementing, and monitoring social media communications. Stimulate and facilitate discussions on behalf of Institute official social media platforms and maintain regular engagement with key target demographics. This position will interact on a consistent basis with: Staff, coaches, and students. This position typically will advise and counsel: N/A. This position will supervise: N/A.

Job Duty 1 -
Write original posts and create original content including video and graphics that optimizes engagement objectives

Job Duty 2 -
Oversee work of student assistants, edit their writing, video, and other content, determine appropriateness and post to appropriate media platforms

Job Duty 3 -
Monitor social conversations and comments on all platforms, responding as appropriate

Job Duty 4 -
Evaluate the impact and engagement of target audiences and assist in determining the creation of future content

Job Duty 5 -
Track and analyze social media influence measurements and audience examination

Job Duty 6 -
Perform other related duties as assigned

Educational Requirements
Bachelor's Degree in Marketing, Communications, Public Relations or equivalent combination of education and experience

Other Required Qualifications
This jobs requires exposure to higher than average noise levels, handling objects up to 100 pounds and standing/walking for extended periods of time.

Required Experience
Two to three years of job related experience

Preferred Experience
Prior customer service experience

Experience shooting video and photography for social
Experience editing video for social media
Experience with paid social

The salary range for this position is $64,935 - $74,841.

Cover letter, resume, and a list of three references.

SKILLS
Proficiency in handling customer relations issues and engaging with a variety of different people and situations; knowledge of social medial platforms, management tools and analytics, video editing and production, graphic design, and strong writing skills

Applicants are encouraged to apply by August 22, 2025 for optimal consideration; however, the search will continue until the position is filled. The application portal may close early due to the volume of applications received.

Questions about the position may be directed to Mitzi Williams, Director of HR, mwilliams637@gatech.edu

The University System of Georgia is comprised of our 26 institutions of higher education and learning as well as the System Office. Our USG Statement of Core Values are Integrity, Excellence, Accountability, and Respect. These values serve as the foundation for all that we do as an organization, and each USG community member is responsible for demonstrating and upholding these standards. More details on the USG Statement of Core Values and Code of Conduct are available in USG Board Policy 8.2.18.1.2 and can be found on-line at https://www.usg.edu/policymanual/section8/C224/#p8.2.18_personnel_conduct.

Additionally, USG supports Freedom of Expression as stated in Board Policy 6.5 Freedom of Expression and Academic Freedom found on-line at https://www.usg.edu/policymanual/section6/C2653.

The Georgia Institute of Technology (Georgia Tech) is an Equal Employment Opportunity Employer. The University is committed to maintaining a fair and respectful environment for all. To that end, and in accordance with federal and state law, Board of Regents policy, and University policy, Georgia Tech provides equal opportunity to all faculty, staff, students, and all other members of the Georgia Tech community, including applicants for admission and/or employment, contractors, volunteers, and participants in institutional programs, activities, or services. Georgia Tech complies with all applicable laws and regulations governing equal opportunity in the workplace and in educational activities.

Georgia Tech prohibits discrimination, including discriminatory harassment, on the basis of race, ethnicity, ancestry, color, religion, sex (including pregnancy), sexual orientation, gender identity, gender expression, national origin, age, disability, genetics, or veteran status in its programs, activities, employment, and admissions. This prohibition applies to faculty, staff, students, and all other members of the Georgia Tech community, including affiliates, invitees, and guests. Further, Georgia Tech prohibits citizenship status, immigration status, and national origin discrimination in hiring, firing, and recruitment, except where such restrictions are required in order to comply with law, regulation, executive order, or Attorney General directive, or where they are required by Federal, State, or local government contract.

More information on these policies can be found here: https://www.usg.edu/policymanual/section6/c2714 Board of Regents Policy Manual | University System of Georgia (usg.edu).

This is not a supervisory position.
This position does not have any financial responsibilities.
This position will not be required to drive.
This role is not considered a position of trust.
This position does not require a purchasing card (P-Card).
This position will not travel
This position does not require security clearance.

Successful candidate must be able to pass a background check. Please visit http://policylibrary.gatech.edu/employment/pre-employment-screening