Digital UX Strategist, Principal

Your Role

The Digital Experience, Design and Content (DEDC) team's Cerulean design system team streamlines design at scale, creating a cohesive and user-friendly experience across our digital products. The Digital UX Strategist, Principal will report to the Cerulean design system Senior Manager. In this role you will work cross-functionally within DEDC and across the Customer Experience and Transformation teams to integrate product design and UX content design capabilities.

Your Knowledge and Experience

• Requires a bachelor's degree or equivalent experience

• Requires at least 10 years of prior relevant experience

• Requires advanced AI, UX Writing, and experience building multi-platform content systems

• Requires experience defining and maintaining content standards, guidelines, and patterns that ensure clarity, consistency, and usability across the design system and all product areas

• Requires deep understanding of how content guidelines, component naming, and usage rules drive consistency and usability across a multiproduct ecosystem (including taxonomy, labeling, and pagelevel hierarchy)

• Requires knowledge of documenting components (purpose, usage, content guidance, and edge cases), naming alignment across platforms (e.g., AEM core/container distinctions).

• Requires experience scaling design systems

• Requires working knowledge of WCAG, plain language, and inclusive writing best practices; ensures component copy and docs meet accessibility standards and brand voice/tone

• Requires experience operating within Agile ceremonies and crossteam planning for designsystem evolution

• Ability to manage and effectively communicate with stakeholders