Marketing Specialist (III)

Aquent is partnering with a global technology company to support integrated marketing initiatives across media, social, and experiential channels. This role will support high-impact marketing programs that drive brand awareness, engagement, and measurable business results.

**About the Role**

In this role, you will be a key individual contributor responsible for leading mid-to-large-scale marketing campaigns and projects from planning through execution and post-campaign analysis. You will own the full lifecycle of marketing initiatives-including strategy development, cross-functional coordination, agency management, and performance measurement-while partnering closely with internal stakeholders to ensure alignment and strong return on investment.

This position is ideal for a marketer who is highly organized, data-driven, and comfortable operating across multiple workstreams in a fast-paced environment.

**What You'll Do**

• Lead the end-to-end execution of marketing campaigns and projects, including planning, resourcing, budget management, and post-campaign reporting.
• Develop integrated internal and external promotion plans in collaboration with Growth, Content, Design, Media, and Sales teams.
• Analyze campaign performance and audience data to generate insights, optimize programs, and identify new marketing opportunities.
• Develop and implement marketing strategies that drive awareness and engagement across social, on-network, and off-network media channels.
• Partner with senior marketing stakeholders to define project objectives, success metrics, and prioritization, including sponsorships and experiential initiatives.
• Manage relationships with media and creative agencies, setting priorities and ensuring high-quality, on-brand execution.
• Ensure marketing content and campaigns align with brand standards, messaging, and business goals.
• Track and report campaign and project ROI using CRM and/or project management tools, including pipeline, revenue, and MQL metrics.
• Partner with Sales and cross-functional teams to support closed-loop measurement and maximize campaign impact.
• Serve as a primary point of contact for complex media planning initiatives and collaborate with global media teams to scale strategies.
• Support the development and performance analysis of social media programs, social selling initiatives, and employee or leadership activation efforts.
• Coordinate with external vendors and partners for events and activations, including contracts, logistics, AV planning, and platform support.
• Contribute to marketing communications strategies that support media and public amplification.

**What You'll Bring**

• Experience managing integrated marketing campaigns across media, social, and content channels.
• Strong project management skills with the ability to manage multiple initiatives simultaneously.
• Experience working with external agencies and vendors, including scope, timeline, and budget coordination.
• Data-driven approach with experience analyzing and reporting campaign performance and ROI.
• Strong stakeholder management and communication skills, with the ability to influence without authority

Preferred Qualifications

• Experience with paid media planning and placement.
• Experience supporting virtual and/or in-person events and experiential marketing initiatives.
• Familiarity with CRM systems and demand or pipeline measurement frameworks.
• Understanding of SEO, influencer programs, or social selling initiatives.

**About Aquent Talent:**

Aquent Talent connects the best talent in marketing, creative, and design with the world's biggest brands.

Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. More information on our awesome benefits!

Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We're about creating an inclusive environment-one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.

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