Marketing & Administrative Specialist

Georgia Tech prides itself on its technological resources, collaborations, high-quality student body, and its commitment to building an outstanding and diverse community of learning, discovery, and creation. We strongly encourage applicants whose values align with our institutional values, as outlined in our strategic plan. These values include academic excellence, diversity of thought and experience, inquiry and innovation, collaboration and community, and ethical behavior and stewardship. Georgia Tech has policies to promote a healthy work-life balance and is aware that attracting faculty may require meeting the needs of two careers.

About Georgia Tech

Georgia Tech is a top-ranked public research university situated in the heart of Atlanta, a diverse and vibrant city with numerous economic and cultural strengths. The Institute serves more than 45,000 students through top-ranked undergraduate, graduate, and executive programs in engineering, computing, science, business, design, and liberal arts. Georgia Tech's faculty attracted more than $1.4 billion in research awards this past year in fields ranging from biomedical technology to artificial intelligence, energy, sustainability, semiconductors, neuroscience, and national security. Georgia Tech ranks among the nation's top 20 universities for research and development spending and No. 1 among institutions without a medical school.

Georgia Tech's Mission and Values

Georgia Tech's mission is to develop leaders who advance technology and improve the human condition. The Institute has nine key values that are foundational to everything we do:

1. Students are our top priority.

2. We strive for excellence.

3. We thrive on diversity.

4. We celebrate collaboration.

5. We champion innovation.

6. We safeguard freedom of inquiry and expression.

7. We nurture the wellbeing of our community.

8. We act ethically.

9. We are responsible stewards.

Over the next decade, Georgia Tech will become an example of inclusive innovation, a leading technological research university of unmatched scale, relentlessly committed to serving the public good; breaking new ground in addressing the biggest local, national, and global challenges and opportunities of our time; making technology broadly accessible; and developing exceptional, principled leaders from all backgrounds ready to produce novel ideas and create solutions with real human impact.

Provide primary administrative, academic and research support, for all sales and marketing activities for an academic division of a college or a departmental business unit. Position may manage programmatic aspects of marketing and communication, to include developing, coordinating, editing and distributing various publicity publications, trade show schedules and participation, on-campus visitor database and arrangements, annual calendar, website oversight, books and papers. May assist the Director with travel arrangements, calendar, faculty/student relations, and written communications. Interact with faculty, staff, undergraduate and graduate students, research personnel, outside vendors, guest speakers, Purchasing and Accounts Payable personnel.

Job Duty 1 -
Coordinate and supervise all administrative, budgetary, domestic sales and marketing activities for an academic unit or departmental business unit.

Job Duty 2 -
May be responsible for technical documentation, editing and compiling and producing materials required for final publication; act as event and meeting coordinator for seminars and trade shows.

Job Duty 3 -
May produce advertising and promotional material used in trade magazines and at trade shows.

Job Duty 4 -
Act as point of contact for meeting arrangements, create agendas, arrange events and event-planning, attend seminars, create and distribute hand-outs, coordinate refreshments, mail-outs, create presentations and maintain assigned websites for the unit.

Job Duty 5 -
May develop the marketing plan for the division or unit and track the project deliverable.

Job Duty 6 -
May manage the implementation steps to include identifying participants, constructing data mining forms, soliciting member information, configuring databases, setting-up host server, populating and maintaining websites for the unit.

Job Duty 7 -
Perform other duties as assigned

Educational Requirements
Technical Diploma, Associate's Degree or equivalent combination of education and experience

Other Required Qualifications
Position is on call 24/7 for response to news/incidents and other events impacting the Institute.

Required Experience
Three to five years job related experience

Preferred Educational Qualifications

• Bachelor's Degree preferably in Business Management, Communications or related field

Preferred Qualifications

• Experience in digital marketing, social media management, or email marketing, preferably in higher education, research, nonprofit, or mission-driven organizations.
• Demonstrated experience supporting revenue-generating or lead-driven marketing initiatives.
• Experience using analytics and reporting tools (e.g., Google Analytics, social media insights dashboards).
• Experience managing digital assets and maintaining brand standards.
• Knowledge of accessibility and inclusive design.

SKILLS

• Excellent verbal and written communications skills, effective organizational skills, self-motivation, spreadsheet and accounting skills, interpersonal skills/team player, ability to work under deadlines; proficiency with Microsoft Office and other computer skills.

KNOWLEDGE/ABILITIES

• Knowledge of social media platforms, analytics tools, and content management systems.
• Ability to analyze data and translate insights into actionable marketing improvements.
• Experience increasing engagement, clickthrough rates, and conversion metrics through digital channels.
• Strong written communication skills with the ability to adapt messaging for different audiences.
• Organizational skills to manage multiple campaigns, deadlines, and digital assets simultaneously.
• Ability to conduct market and audience research to inform content strategy and campaign planning.
• Collaborative mindset with the ability to work effectively in a cross-functional, research-oriented environment.

The University System of Georgia is comprised of our 25 institutions of higher education and learning as well as the System Office. Our USG Statement of Core Values are Integrity, Excellence, Accountability, and Respect. These values serve as the foundation for all that we do as an organization, and each USG community member is responsible for demonstrating and upholding these standards. More details on the USG Statement of Core Values and Code of Conduct are available in USG Board Policy 8.2.18.1.2 and can be found on-line at https://www.usg.edu/policymanual/section8/C224/#p8.2.18_personnel_conduct.

Additionally, USG supports Freedom of Expression as stated in Board Policy 6.5 Freedom of Expression and Academic Freedom found on-line at https://www.usg.edu/policymanual/section6/C2653.

The Georgia Institute of Technology (Georgia Tech) is an Equal Employment Opportunity Employer. The Institute is committed to maintaining a fair and respectful environment for all. To that end, and in accordance with federal and state law, Board of Regents policy, and Institute policy, Georgia Tech provides equal opportunity to all faculty, staff, students, and all other members of the Georgia Tech community, including applicants for admission and/or employment, contractors, volunteers, and participants in institutional programs, activities, or services. Georgia Tech complies with all applicable laws and regulations governing equal opportunity in the workplace and in educational activities.

Equal opportunity and decisions based on merit are fundamental values of the University System of Georgia ("USG") and Georgia Tech. Georgia Tech prohibits discrimination, including discriminatory harassment, on the basis of an individual's race, ethnicity, ancestry, color, religion, sex (including pregnancy), national origin, age, disability, genetics, or veteran status in its programs, activities, employment, and admissions. Further, Georgia Tech prohibits citizenship status, immigration status, and national origin discrimination in hiring, firing, and recruitment, except where such restrictions are required in order to comply with law, regulation, executive order, or Attorney General directive, or where they are required by Federal, State, or local government contract.

This is not a supervisory position.
This position does not have any financial responsibilities.
This position will not be required to drive.
This role is not considered a position of trust.
This position does not require a purchasing card (P-Card).
This position will not travel
This position does not require security clearance.

Job Grade: A7

Atlanta, GA

The anticipated hourly rate of $28.84

Successful candidate must be able to pass a background check. Please visit https://usg.policystat.com/policy/19298143/latest/